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Jaargeving:
2023
Opdrachtgever:
OOG
Doelgroeponderzoek OOG radio & televisie
Het onderzoek heeft een kwantitatief en een kwalitatief deel: eerst is een digitale enquête uitgezet onder de (potentiële) doelgroep en vervolgens zijn twee focusgroepen georganiseerd waarin dieper is ingegaan op de bevindingen uit de enquête.